Raise your hand if you despise launching. Does the thought of it give you a knot in your stomach? I have a hunch that I’m not alone in this feeling.

A lot of the business experts in the online space will tell you this or that about launching but I am here to tell you that launching doesn’t have to be stressful or perfect to have outstanding results.

In fact, when you step into your authenticity and let your launch be just as messy (or not messy, if that suits you!) as you want, you will be pretty surprised at the results. If you give yourself the space to show up in a way that’s effortless to you, you might even find yourself saying you don’t mind launches as much as you once thought.

Let’s redefine what we’ve been told about launching and do it in a way that’s more genuine and true to who we are and the business we’re creating.

On Today’s Show You’ll Learn:

• How the idea of this program came to me
• Why I don’t like the term “launch”
• How I used an authentic, messy launch approach
• Where I put in most of my effort for the launch
• How I make launching non-salesy
• The importance of paying attention to the data
• How we used a waitlist for the launch

Resources Mentioned:

The Consulting Framework Accelerator

Additional Resources:

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